Through archive footage and testimonials from former filmgoers, this documentary presents the story of the historical movie theaters located on the avenues of São João and Ipiranga and its surroundings, in São Paulo's city centre. Known as the Cinelândia Paulistana, this area lived its heyday in the 1950s, when there were more than 15 cinemas in full operation.
| Actor | Role |
|---|---|
| JJosé MoreiraHimself | Himself |
| IInimá SimõesHimself | Himself |
 Máximo BarroHimself | Himself |
 Ignácio de Loyola BrandãoHimself | Himself |
 Carlos Augusto CalilHimself | Himself |
| EEduardo Santos MendesHimself | Himself |
 André GattiHimself | Himself |
| PPaula Freire SantoroHerself | Herself |
| FFrancisco LuccasHimself | Himself |
 Rubens Ewald FilhoHimself (archive footage) | Himself (archive footage) |