Enrique is a thirty-year-old lawyer who is married to Ana. Apparently he is a normal man who has only one obsession: the commercials. He feels a real passion for the erotic world of the ads either in billboards, trash cans, public transport, magazines or television. The continuous publicity bombardment ends up leading him towards a neurosis that changes his personality.
| Actor | Role |
|---|---|
 Ana BelénAna | Ana |
 José SacristánEnrique Vázquez | Enrique Vázquez |
 Alfredo MayoDon Alfonso | Don Alfonso |
 Antonio FerrandisDoctor Cruz | Doctor Cruz |
 Teresa GimperaMarita | Marita |
 Mari Carmen PrendesDoña Casilda | Doña Casilda |
 Josele RománVicky | Vicky |
 NadiuskaNati | Nati |
 Laly SoldevilaDoña Nena | Doña Nena |
 José VivóGutiérrez | Gutiérrez |
 Claudia GravyVisi | Visi |
| TTomás BlancoZariquiegui | Zariquiegui |
 Ramiro OliverosPaco | Paco |
 Amparo MuñozModelo publicitaria / Fantasía obsesiva de Enrique | Modelo publicitaria / Fantasía obsesiva de Enrique |
 Montserrat JulióNot listed | Not listed |
 Ángel MenéndezNot listed | Not listed |
 Francisco NietoNot listed | Not listed |
 Beni DeusNot listed | Not listed |
| HHerminia TejelaNot listed | Not listed |
| MMyriam De MaeztuNot listed | Not listed |
 María Elena FloresNot listed | Not listed |
| MMariano BarderaNot listed | Not listed |
| JJuana JiménezNot listed | Not listed |
| PPablito MurielPablo | Pablo |
 José Luis GarciOficinista (uncredited) | Oficinista (uncredited) |